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    A digital marketing agency has multiple characteristics that must be taken into account when selecting yours. There are several aspects that cannot be ignored when you think about trusting a company with the future of your brand. Remember that both your image and the way your brand will communicate with the world depend on the work of an agency of this type.

    Reliability is a key aspect, since you cannot give your most valuable data to a company that does not have a lot of experience or good references. In turn, you must know how these types of agencies work to be able to give precise orders and ensure that your expectations are met.

    Find your trusted digital marketing agency!

    Find out! What is a digital marketing agency?

    To define what a digital marketing agency is, the best we can do is refer to its functions. But first, a technical definition: it is a company that seeks to give a better positioning to a brand, product or service through purely digital strategies.

    Since information technologies dominate the economic scene, positioning on the web has become a fundamental aspect for success. Therefore, these types of agencies have gained in importance and are essential to achieve a real rise in the consideration of their consumers. This is: become a reference whose opinion is important to everyone.

    How does it work?

    First of all, it can be said that a digital marketing agency works through its services. It is a company that combines different types of services that serve to improve the image of a brand. This means that within the same agency there may be professionals from different areas.

    This type of coexistence between programming, image or writing creatives helps to enrich the image of your product and therefore strengthens your business. Thanks to their joint work, your brand will be an incredible content generator and you will be able to develop a closer relationship with your customers.

    Next, we will give you all the aspects that you should consider when thinking about a digital marketing agency.

    Understand your needs

    It is true that a digital marketing agency understands your needs. This is so because part of their job is to understand what your objectives are and, based on your objective reality, define the scope. At this point, you and the agency will need to agree on whether this scope is sufficient, and if so, start implementing the strategy. There is no time to lose! 

    Demonstrates transparency

    Likewise, a quality digital marketing agency will always have quality certifications. One of the most prestigious is Google Partnership, which is only achieved if an agency has demonstrated a good number of times that it can handle third-party data reliably.

    Remember that today’s data is the raw material of the future, and access to our information cannot be given to just any beginner.

    Understand your customers

    For a small business or one that is just starting out, it is very important to know that you are working with a digital marketing agency that knows how to understand your clients. At Inconnection, we specialize in adapting to serve all areas with the same level of quality. We love working with entrepreneurs and have studied all areas of the market with the same dedication.

    Empathy is a value that is celebrated a lot these days. We managed to generate work and negotiation spaces where both dialogue and ideas flow very well.


    Experience is a key point when thinking about a good digital marketing agency. Having more than 5 years improving the image of brands in all areas makes Inconnection an outstanding company. Our priority is to provide answers and results to our clients so that they are always ahead of the competition.

    Good management of technology

    Another key aspect when choosing a digital marketing agency is its relationship with new technologies. You cannot hire a company that is not constantly updating itself. If you want to be at the forefront with your content productions, your publications on social networks or the loading speed of your domain, check this point very well.

    In the case of Inconnection, we make sure to provide access to the best technology to each of our clients.


    Loyalty is a value that is probably not thought of much these days, but it is very important. We commit to each of our clients not to leak important information to the competition. We want to help all markets and all people who run small businesses equally.

    How to detect when a digital marketing agency works well?

    To realize the proper functioning of a digital marketing agency, the first thing we must do is review what services it offers. At Inconnection we specialize in offering top-of-the-line services, capable of making a difference and providing objective growth to your brand’s image.

    Front line services

    Here we will provide you with a small sample of the marketing services that we know how to apply. Each of them can have value for your company, although choosing one will always depend on the selected strategy.

    • Web development
    • SEO
    • Online reputation management
    • Conversion rate optimization
    • Email marketing
    • E-Commerce
    • Mobile applications
    • Social media
    • Web design
    • Editorial content
    • User experience
    • Inbound marketing
    • Data studio
    • Web upgrade
    • Web analysis and models attribution
    • Branding
    • Audiovisual production
    • Marketing and web consulting
    • Political digital marketing
    • Media, social, ADS, RTB
    • Positioning
    • Programmatic

    Choose Inconnection!

    You have the possibility of working side to side with a team of specialists that will ensure the success of your marketing strategy. You will find designers, copywriters, digital media analysts, SEO experts, among others.

    Don’t hesitate! The best way to reach the visibility your brand deserves is to hire a digital web agency. Do you want to succeed with your business in the digital world?

    Hurry up! We are the first agency and media center exclusively digital in LatinAmerica with a bonus plan for agencies and clients!